KPR Launches Tropic’s NEW haircare collection

In celebration of Tropic’s new haircare collection, Kilpatrick hosted a launch event at the wonderfully tropical restaurant, Ethos. The exclusive #GoodForHair event unveiled the brand’s newest range and gave attendees the chance to discover more about the latest products, Tropic as a brand and gain a real insight into Tropic’s inspiring founder, Susie Ma.

The day was split into three activations; a press breakfast, press & influencer lunch and evening blogger/influencer drinks all featuring a curated menu inspired by Tropic’s natural, cruelty-free vegan ingredients. Each sitting offered guests the opportunity to delve deep into the product range, and both the breakfast and lunch sessions featured a ‘make your own hair oil’ activity inspired by Tropic’s very own Surrey Beauty Kitchen.

 

The evening event included hair styling by Duck & Dry, showcasing how the range can be used to create a variety of gorgeous looks that are #GoodForHair, as well as a ‘build your own goody bag station’.

 

Throughout the day 62 attendees were immersed into the world of Tropic, resulting in more than 180 Instagram stories/posts.


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Kilpatrick PR, Offley Works, 1 Pickle Mews, London, SW9 0FJ

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Twitter & Instagram

KilpatrickMay 22nd 2018

Enjoying the Instagram 'mute' feature? 👀

KilpatrickMay 22nd 2018

Us when we get a new highlighter... ✨✨✨✨ #realtechniques #rttoolup #beautyprlondon #highlightergoals

KilpatrickMay 21st 2018

Does anyone get as excited over new colour launches as we do? 🎉 #blushcollection https://t.co/4oYPCjONYC

KilpatrickMay 21st 2018

Flawless. 👰🏽💍 #RoyalWedding https://t.co/bYDpCA7OLP

KilpatrickMay 21st 2018

Absolutely breathtaking! ✨ What were your favourite moments of the #RoyalWedding? Ours have GOT to be the moment they met at the altar & of course the arrival of David Beckham! 🤷🏼‍♀️👰🏽💍🎊 #RoyalWedding #MeghanMarkle

KilpatrickMay 18th 2018

If it comes in rose gold then we HAVE to have it 💛✨ #beautyprlondon #flatlayoftheday

KilpatrickMay 18th 2018

Such a lovely evening talking all things @StylPro_UK and hanging out with the one and only @Lord_Sugar on he’s yacht!!! Thanks for the tour Alan 🙌🏼🥂 https://t.co/TqWqAvtH1G

KilpatrickMay 18th 2018

NEW POST IS LIVE! It’s a review of the new @MasqueBarUK Foil Sheet Masks

https://t.co/gcB9F7bjJN #bbloggers #GRLPOWR #bloggerstribe @FemaleBloggerRT @blogger_edit

KilpatrickMay 18th 2018

Fabulous evening with our most supportive influences and @KilpatrickTeam talking Christmas and New Inventions, aboard @Lord_Sugar Superyatch. https://t.co/xePQiKvKlf

KilpatrickMay 17th 2018

We love a shoot day! 📸 Especially when our models look this good 🔥 @bluie showing off her @white.glo earlier 💅🏼💁🏼‍♀️ #beautyprlondon #BTS #whiteglo

KilpatrickMay 17th 2018

TEETH GOALS 😍🔥 c/o @keepupwithkirby https://t.co/RCzPhPNg7x